{"id":13635,"date":"2021-02-22T14:11:04","date_gmt":"2021-02-22T20:11:04","guid":{"rendered":"https:\/\/fhcorp2.wpengine.com\/?post_type=expertise&#038;p=13635"},"modified":"2024-11-13T11:16:10","modified_gmt":"2024-11-13T17:16:10","slug":"media-platforms-storytelling","status":"publish","type":"expertise","link":"https:\/\/fleishmanhillard.com\/what-we-do\/media-platforms-storytelling\/","title":{"rendered":"Media, Platforms and Storytelling"},"content":{"rendered":"    <div id=\"hero-image-with-title-block_16a61a90a758e70468af5317956cd603\" class=\"hero container-fluid hero-image-with-title alignfull video-background \"\n     style=\"background: url('')\">\n            <div class=\"video\">\n                        <video src=\"https:\/\/fleishmanhillard.com\/wp-content\/uploads\/2021\/02\/GettyImages-918454926.mp4\"  playsinline autoplay muted loop><\/video>\n        <\/div>\n        <div class=\"content\">\n\n        <div class=\"container px-md-0\">\n            <div class=\"row\">\n                <div class=\"col-md-6 offset-md-1\">\n                                        <h1 class=\"body title bold\"><\/h1>\n                <\/div>\n            <\/div>\n            <div class=\"row\">\n                <div class=\"col-sm-10 col-md-5 offset-md-1\">\n                    <div class=\"body large\"><\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"container-fluid breadcrumbs\">\n                    <div class=\"container\">\n                        <div class=\"row\">\n                            <div class=\"col\"><a class=\"link small\" href=\"https:\/\/fleishmanhillard.com\">Home<\/a><a href=\"\" class=\"link small disabled\" style=\"margin-left: 10px;\"> | <\/a><a class=\"link small\" href=\"https:\/\/fleishmanhillard.com\/what-we-do\/\">What We Do<\/a> <a href=\"\" class=\"link small disabled\" style=\"margin-left: 10px;\"> | <\/a><a class=\"link small disabled\">Media, Platforms and Storytelling<\/a> <\/div>\n                    <\/div>\n                <\/div>\n                <\/div>\n\n    <section id=\"\" class=\"evt-init-work-list work-expertise-filter alignfull\">\n    <div class=\"container-fluid cs-content sticky-section wwd-intro\" data-section-title=\"@@section-title\">\n        <div class=\"container ps-0 pe-0\">\n            <div class=\"row justify-content-md-center justify-content-lg-start\">\n                <div class=\"col-md-11 col-lg-10 offset-lg-1\">\n                    <div class=\"row\">\n                        <div class=\"col-md-12\">\n                            <div class=\"row\">\n                                <div class=\"col-md-6\">\n                                    <h3 class=\"bold title side-line side-line-before side-line-light\">\n                                        Media, Platforms and Storytelling                                    <\/h3>\n                                <\/div>\n                                                                <div class=\"col-md-5 offset-md-1\">\n                                    <div class=\"eyebrow medium bold\"><\/div>\n\n                                    <select name=\"dropdown\" data-search=\"true\"\n                                            class=\"evt-filter-work-expertise\"\n                                            data-placeholder=\"All Expertise\"\n                                            data-search-placeholder=\"Search here\">\n                                                                                <option value=\"https:\/\/fleishmanhillard.com\/what-we-do\/\">All Expertise<\/option>\n                                                                                    <option                                                     data-expertise-id='16017'\n                                                    value=\"https:\/\/fleishmanhillard.com\/what-we-do\/b2b\/\">B2B<\/option>\n                                                            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Affairs<\/option>\n                                                                                    <option                                                     data-expertise-id='13639'\n                                                    value=\"https:\/\/fleishmanhillard.com\/what-we-do\/reputation-management\/\">Reputation Management<\/option>\n                                                                                    <option                                                     data-expertise-id='26013'\n                                                    value=\"https:\/\/fleishmanhillard.com\/what-we-do\/responsible-business-and-impact\/\">Responsible Business &amp; Global Impact<\/option>\n                                                                                    <option                                                     data-expertise-id='28064'\n                                                    value=\"https:\/\/fleishmanhillard.com\/what-we-do\/sports\/\">Sports<\/option>\n                                                                            <\/select>\n                                <\/div>\n                                                            <\/div>\n                                                        <div class=\"content body x-large \">\n                                <p>An integrated media ecosystem requires an integrated practice. We deliver by uniting our media relations, social influencer, storytelling content, paid, and social and digital capabilities into one innovative community. We\u2019re connected to traditional and social journalists, social influencers, creators and platforms. We wield powerful audience, social, and news datasets, uncovering unparalleled insights that start with what audiences believe and how they behave. We understand algorithms and how they prioritize high-quality editorial content. We\u2019re immersed in Gen AI and its implications on the media and the modern comms mix. And we deliver maximum impact. Earned. Owned. And paid. Full stop.<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    \n    <div class=\"work-items-container\">\n                        <!-- Image right -->\n        <div class=\"container showcase img-right\" data-aos=\"fade-up\">\n            <div class=\"row\">\n                <div class=\"col-12 not-rotated\">\n                    <div class=\"eyebrow medium location\">\n                        <span class=\"side-line side-line-after side-line-grey\">Americas<\/span>\n                    <\/div>\n                <\/div>\n                <div class=\"col-md-6 img px-0\">\n                    <!-- prettier ignore -->\n                                                                <div class=\"imagery-wrap\">\n                            <img decoding=\"async\" src=\"https:\/\/fleishmanhillard.com\/wp-content\/uploads\/2024\/08\/Canadian-Canola-Header-Square.png\" alt=\"\" class=\"imagery\"\/>\n                        <\/div>\n                                    <\/div>\n                <div class=\"col-md-6 content\">\n                    <div class=\"eyebrow medium location\">\n                        <span class=\"rotated side-line side-line-after side-line-grey\">Americas<\/span>\n                    <\/div>\n                    <div class=\"row justify-content-md-end justify-content-lg-center align-items-md-center content-center\">\n                        <div class=\"col-sm-12 col-md-10 col-lg-8\">\n                            <div class=\"eyebrow medium bold brand\">The National Canola Marketing Program<\/div>\n                            <h2 class=\"bold title\">Celebrating Canola Beyond the Kitchen<\/h2>\n                                                        <a href=\"https:\/\/fleishmanhillard.com\/work\/brand-identity-for-consumer-canola-oil\/\"\n                                                               class=\"btn-fh btn-secondary text-center\">View Case Study<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                        <!-- Image left -->\n        <div class=\"container showcase img-left\" data-aos=\"fade-up\">\n            <div class=\"row\">\n                <div class=\"col-12 not-rotated\">\n                    <div class=\"eyebrow medium location\">\n                        <span class=\"side-line side-line-before side-line-grey\">Americas<\/span>\n                    <\/div>\n                <\/div>\n                <div class=\"col-md-6 img px-0\">\n                    <!-- prettier ignore -->\n                                                                <div class=\"imagery-wrap\">\n                            <img decoding=\"async\" src=\"https:\/\/fleishmanhillard.com\/wp-content\/uploads\/2024\/03\/Bottle-In-Nursery.png\" alt=\"\" class=\"imagery\"\/>\n                        <\/div>\n                    \n                <\/div>\n                <div class=\"col-md-6 content\">\n                    <div class=\"eyebrow medium location\">\n                        <span class=\"rotated side-line side-line-before side-line-grey\">Americas<\/span>\n                    <\/div>\n                    <div class=\"row justify-content-md-start align-items-md-center content-center\">\n                        <div class=\"col-sm-12 col-md-10 offset-md-1 col-lg-8\">\n                            <div class=\"eyebrow medium bold brand\">Philips Avent<\/div>\n                            <h2 class=\"bold title\">Boosting a Baby Bottle\u2019s Reputation<\/h2>\n                                                        <a href=\"https:\/\/fleishmanhillard.com\/work\/consumer-reviews-for-baby-bottle-brand\/\"\n                                                               class=\"btn-fh btn-secondary text-center\">View Case Study<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n            <\/div>\n\n    <div class=\"container-fluid view-more-work cnt-pager \">\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"eyebrow medium bold dark content\" data-aos=\"fade-up\">\n                        <span>View more work<\/span>\n                        <a href=\"javascript:;\" class=\"btn-fh dark btn-primary small evt-view-more-work-items\">\n                            <i class=\"custom-icon icon-icon_small_arrow_right\"><\/i>\n                        <\/a>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n    \n<div id=\"testimonials-block_3b233129c97ef9b4d200c23956b343dd\" class=\"content-fluid related-content-container wwd-testimonials testimonials alignfull add-padding-top \">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-md-9 offset-md-1\">\n                <h3 class=\"bold title side-line side-line-before side-line-dark\" data-aos=\"fade-up\">\n                    Testimonials tell all                <\/h3>\n            <\/div>\n        <\/div>\n        <div class=\"row justify-content-center\" data-aos=\"fade-in\">\n            <div class=\"col-md-12\">\n                                    <div class=\"splide carousel splide-shortPadding\">\n                        <!-- ARROWS -->\n                        <div class=\"splide__arrows\" data-aos=\"fade-up\">\n                            <button class=\"splide__arrow splide__arrow--prev btn-fh btn-primary dark carousel-arrows carousel-arrow-left\">\n                                <i class=\"custom-icon icon-icon_small_arrow_left\"><\/i>\n                            <\/button>\n                            <button class=\"splide__arrow splide__arrow--next btn-fh btn-primary dark carousel-arrows carousel-arrow-right\">\n                                <i class=\"custom-icon icon-icon_small_arrow_right\"><\/i>\n                            <\/button>\n                        <\/div>\n                        <!-- CAROUSEL -->\n                        <div class=\"splide__track\">\n                            <ul class=\"splide__list\">\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Amy Verhey                                             <\/div>\n                                            <div class=\"body small job\">\n                                                Senior Marketing Manager, Partnerships                                             <\/div>\n                                            <div class=\"body small bold company\">\n                                                Tillamook                                             <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                The creative energy of our FH team is unparalleled. Their big thinking and strategic chops has allowed us to take the Tillamook brand to new heights.                                             <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Marta C. Reeves                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Vice President, Corporate Marketing and Communications                                             <\/div>\n                                            <div class=\"body small bold company\">\n                                                Pan-American Life Insurance Group                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                For 15 years FH has guided us in branding, crisis, M&amp;A, PR, media relations, social and CSR. Professional. Creative. Reliable. FH is invaluable.                                             <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Dave Skena                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Chief Marketing Officer                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Krispy Kreme Doughnuts                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                PR is our lifeblood and a measurable key driver of business results. FH delivers creative PR ideas with high cultural relevance, nimbly.                                            <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Shahid Khan                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Owner                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Jacksonville Jaguars, Fulham Football Club and Flex|N|Gate                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                I\u2019m proud to say that FleishmanHillard has been my sports and business communications partner for more than a decade.                                            <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Christa Lander                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Brand Communications, Manager                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Kubota Tractor Corporation                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                FH\u2019s strategic thinking, speed to execution and overall support are what I expect from an agency and FleishmanHillard delivers each and every time.                                             <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Suki Zhang                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Marketing Lead                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Blancpain China, Swatch Group                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                Our FH team is insightful and intelligent. They bring creative, transformative ideas to help build our presence in the local luxury market.                                            <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Jenifer Hamilton                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Chief Communications Officer                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                American Society of Hematology                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                FleishmanHillard has been a trusted partner with a wealth of expertise to help us navigate new opportunities and challenges in the healthcare space.                                            <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Rod Alward                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Vice President, Quality &amp; Safety                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Flex|N|Gate                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                FH spent time learning about Flex|N|Gate before jumping into a strategy. This led to a successful partnership and the right messaging for our team.                                            <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                                                                        <li class=\"splide__slide\">\n                                        <div class=\"carousel-card\">\n                                            <div class=\"body small client\">\n                                                Anne-Kristine \u00d8en                                            <\/div>\n                                            <div class=\"body small job\">\n                                                Director, USA                                            <\/div>\n                                            <div class=\"body small bold company\">\n                                                Norwegian Seafood Council                                            <\/div>\n                                            <div class=\"body x-large testimonial\">\n                                                We need a strong local partner to help sell healthy, high-quality seafood from the ice-cold Norwegian waters. FH helps us reach our goals in the U.S.                                             <\/div>\n                                        <\/div>\n                                    <\/li>\n                                                            <\/ul>\n                        <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","class_list":["post-13635","expertise","type-expertise","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/fleishmanhillard.com\/wp-json\/wp\/v2\/expertise\/13635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fleishmanhillard.com\/wp-json\/wp\/v2\/expertise"}],"about":[{"href":"https:\/\/fleishmanhillard.com\/wp-json\/wp\/v2\/types\/expertise"}],"wp:attachment":[{"href":"https:\/\/fleishmanhillard.com\/wp-json\/wp\/v2\/media?parent=13635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}